Chambers's Edinburgh Journal, No. 441 / Volume 17, New Series, June 12, 1852
UNFASHIONABLE CLUBS
It is with a feeling doubtless somewhat analogous to that of the angler, that the London shopkeeper from time to time regards the moneyless crowds who throng in gaping admiration around the tempting display he makes in his window. His admirers and the fish, however, are in different circumstances: the one won't bite if they have no mind; the others can't bite if they should have all the mind in the world. Yet the shopkeeper manages better than the angler; for while the fish are deaf to the charming of the latter, charm he never so wisely, the former is able, at a certain season of the year, to convert the moneyless gazers into ready-money customers. This he does by the force of logic. 'You are thinking of Christmas,' says he—'yes, you are; and you long to have a plum-pudding for that day—don't deny it. Well, but you can't have it, think as much as you will; it is impossible as you manage at present. But I'll tell you how to get the better of the impossibility. In twenty weeks, we shall have Christmas here: now if, instead of spending every week all you earn, you will hand me over sixpence or a shilling out of your wages, I'll take care of it for you, since you can't take care of it for yourself; and you shall have the full value out of my shop any time in Christmas-week, and be as merry as you like, and none the poorer.'
This logic is irresistible. Tomkins banks his 6d. for a plum-pudding and the etceteras with Mr Allspice the grocer; and this identical pudding he enjoys the pleasure of eating half-a-dozen times over in imagination before the next instalment is due. He at length becomes so fond of the flavour, that he actually—we know, for we have seen him do it—he actually, to use his own expression, 'goes in for a goose' besides with Mr Pluck the poulterer. Having once passed the Rubicon, of course he cannot go back; the weekly sixpences must be paid, come what will: it would be disgraceful to be a defaulter. So he practises a little self-denial, for the sake of a little self-esteem—and the goose and pudding in perspective. He finds, to his astonishment, that he can do quite as much work with one pot of beer a day as he could with two, and he drops the superfluous pot, and not only pays his instalments to the Christmas-bank, but gets a spare shilling in his pocket besides. Thus, under the tuition of the shopkeeper, he learns the practice of prudence in provisioning his family with plum-pudding, and imbibes the first and foremost of the household virtues, on the same principle as a wayward child imbibes physic—out of regard to the dainty morsel that is to come afterwards.
Passing one day last autumn through a long and populous thoroughfare on the southern side of the Thames, we happened to light upon Mr Allspice's appeal to the consciences and the pockets of the pudding-eating public. 'If you are wise,' said the admonitory placard, 'you will lose no time in joining Allspice's Plum-pudding Club.' Remembering the retort of a celebrated quack: 'Give me all the fools that come this way for my customers, and you are welcome to the wise men,' we must own we felt rather doubtful of the prosperity of the puddings; but having an interest in the matter, we resolved, notwithstanding, to ascertain, if possible, whether the Wisdom who uttereth her voice in the streets had on this special occasion spoken to any purpose, and whether any, and how many, had proved themselves wise in the acceptation of Mr Allspice. On making the necessary inquiries after the affair had gone off, we learned, to our surprise and gratification, that the club had been entirely successful. Upwards of a hundred persons of a class who are never worth half-a-crown at a time, had subscribed 6d. a week each for eighteen weeks, and thus entitled themselves to 9s. worth of plum-pudding ingredients, besides a certain quantity of tea and sugar. Thus the club had prospered exceedingly, and had been the instrument of introducing comfort and festive enjoyment to no small number of persons who might, and in all probability would, have had little to eat or drink, and, consequently, little cause for merriment, at that season. This is really a very pleasant fact to contemplate, connected though it be with a somewhat ludicrous kind of ingenuity, which must be exercised in order to bring it about. To anybody but a London shopkeeper, the attempt would appear altogether hopeless, to transform a hundred poor persons, who were never worth half-a-crown a piece from one year's end to the other, into so many 9s. customers; and yet the thing is done, and done, too, by the London grocer in a manner highly satisfactory, and still more advantageous to his customers. Is it too much to imagine that the lesson of provident forethought thus agreeably learned by multitudes of the struggling classes—for these clubs abound everywhere in London, and their members must be legion—have a moral effect upon at least a considerable portion of them? If one man finds a hundred needy customers wise enough to relish a plum-pudding of their own providing, surely they will not all be such fools as to repudiate the practice of that very prudence which procured them the enjoyment, and brought mirth and gladness to their firesides! Never think it! They shall go on to improve, take our word for it; and having learned prudence from plum-pudding, and generosity from goose—for your poor man is always the first to give a slice or two of the breast, when he has it, to a sick neighbour—they shall learn temperance from tea, and abstinence, if they choose, from coffee, and ever so many other good qualities from ever so many other good things; and from having been wise enough to join the grocer's Plum-pudding Club, they shall end by becoming prosperous enough to join the Whittington Club, or the Gresham Club, or the Athenæum Club, or the Travellers' Club; or the House of Commons, or the House of Lords either, for all that you, or we, or anybody else, can say or do to the contrary.
We know nothing of the original genius who first hit upon this mode of indoctrinating the lower orders in a way so much to their advantage; we hope, however, as there is little reason to doubt, that he found his own account in it, and reaped his well-deserved reward. Whoever he was, his example has been well followed for many years past. In the poorer and more populous districts of the metropolis, this practice of making provision for inevitable wants, by small subscriptions paid in advance, prevails to a large extent. As winter sets in, almost every provision-dealer, and other traders as well, proffers a compact to the public, which he calls a club, though it is more of the nature of a savings-bank, seeing that, at the expiration of the subscribing period, every member is a creditor of the shop to the amount of his own investments, and nothing more. Thus, besides the Plum-pudding Clubs, there are Coal Clubs, by which the poor man who invests 1s. a week for five or six of the summer months, gets a ton of good coal laid in for the winter's consumption before the frost sets in and the coal becomes dear. Then there is the Goose Club, which the wiser members manage among themselves by contracting with a country dealer, and thus avoid the tipsy consummation of the public-house, where these clubs have mostly taken shelter. Again, there is the Twelfth-cake Club, which comes to a head soon after Christmas, and is more of a lottery than a club, inasmuch as the large cakes are raffled for, and the losers, if they get anything, get but a big bun for their pains and penalties. All these clubs, it will be observed, are plants of winter-growth, or at least of winter-fruiting, having for their object the provision of something desirable or indispensable in the winter season. There is, however, another and a very different species of club, infinitely more popular than any of the above, the operations of which are aboundingly visible throughout the warm and pleasant months of summer, and which may be, and sometimes is, called the Excursion Club.
The Excursion Club is a provision which the working and labouring classes of London have got up for themselves, to enable them to enjoy, at a charge available to their scanty means, the exciting pleasures—which are as necessary as food or raiment to their health and comfort—of a change of air and scene. It is managed in a simple way. The foreman of a workshop, or the father of a family in some confined court, or perhaps some manageress of a troop of working-girls, contracts with the owner of a van for the hire of his vehicle and the services of a driver for a certain day. More frequently still, the owner of the van is the prime mover in the business, but then the trip is not so cheap. The members club their funds, the men paying 1s. each, the wives, 6d., the children, 3d. or 4d.; and any poor little ragged orphan urchin, who may be hanging about the workshop, gets accommodated with a borrowed jacket and trousers, and a gratuitous face-washing from Mrs Grundy, and is taken for nothing, and well fed into the bargain. The cost, something over a guinea, is easily made up, and if any surplus remains, why, then, they hire a fiddler to go along with them. On the appointed morning, at an early hour, rain or shine, they flock to the rendezvous to the number of forty or fifty—ten or a dozen more or less is a trifle not worth mentioning. Each one carries his own provisions,
