The Greatness Guide: One of the World's Top Success Coaches Shares His Secrets to Get to Your Best. Робин Шарма

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chance” (opportunities) when they present themselves. I challenge my clients to dream, to shine and to dare, because to me a life well lived is all about reaching for your highest and your best. And, in my mind, the person who experiences the most wins. Most of the time, I am a poster boy for visiting the places that scare me and doing the things that make me feel uncomfortable. But recently, I didn’t. Sorry.

      I was downtown at the Four Seasons in Toronto, in the lobby getting ready for a speech I was about to give to a company called Advanced Medical Optics, which is a long-standing leadership coaching client of ours and an impressive organization. I look up and guess who I see? Harvey Keitel. Yes, the Harvey “Reservoir Dogs Big Movie Star” Keitel. And what does the man who wrote The Monk Who Sold His Ferrari do? I shrink from greatness.

      Each day, life will send you little windows of

      opportunity. Your destiny will ultimately be defined by how you respond to these windows of opportunity.

      I don’t know why I didn’t stand up and walk over and make a new friend. I’ve done it with baseball legend Pete Rose at the Chicago airport (we ended up sitting next to each other all the way to Phoenix). I did it last summer with Henry Kravis, one of the planet’s top financiers in the lobby of a hotel in Rome (I was with my kids, and Colby, my 11-year-old son, thought he was pretty cool). I did it with Senator Edward Kennedy when I saw him in Boston. I even did it with guitar virtuoso Eddie Van Halen when I was a kid growing up in Halifax, Nova Scotia. But I missed the chance to connect with Harvey Keitel.

      Each day, life will send you little windows of opportunity. Your destiny will ultimately be defined by how you respond to these windows of opportunity. Shrink from them and your life will be small. Feel the fear and run to them anyway, and your life will be big. Life’s just too short to play little. Even with your kids, you only have a tiny window to develop them and champion their highest potential. And to show them what unconditional love looks like. When that window closes, it’s hard to reopen it.

      If I see Harvey Keitel again, I promise you that I’ll sprint toward him. He may think I’m a celebrity stalker until we start to chat. And then he’ll discover the truth: I’m simply a man who seizes the gifts that life presents to him.

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       Nothing Fails like Success

      Richard Carrion, the CEO of Puerto Rico’s top bank, once shared a line with me that I’ll never forget: “Robin, nothing fails like success.” Powerful thought. You, as well as your organization, are most vulnerable when you are most successful. Success actually breeds complacency, inefficiency and—worst of all—arrogance. When people and businesses get really successful, they often fall in love with themselves. They stop innovating, working hard, taking risks and begin to rest on their laurels. They go on the defensive, spending their energy protecting their success rather than staying true to the very things that got them to the top. Whenever I share this point with a roomful of CEOs, every single one of them nods in agreement. Please let me give you a real-world example from my own life.

      This past weekend, I took my kids to our favorite Italian restaurant. The food is incredible there. The best bresaola outside of Italy. Heavenly pasta. Super foamy lattes that make me want to give up my job and become a barista. But the service at this place is bad. Bad, bad, bad (like it is at most places). Why? Because the place is always full. And because they are doing so well, they’ve taken the lines out front for granted. And guess what? It’s the beginning of their end.

      I love taking pictures. My dad taught me to record the journey of my life with photos. So I generally carry a little camera around with me. I asked our server if she would snap a picture of my children and me as we dug into our spaghetti. “I don’t have time” was the curt reply. Unbelievable. Too busy to take five seconds to keep a customer happy. Too busy to help out a little. Too busy to show some humanity.

      The more successful you and your organization become, the more humble and devoted to your customers you need to be.

      “Nothing fails like success.” Richard Carrion gets it. So does David Neeleman, the CEO of JetBlue, who observed: “When you’re making money and good margins, you tend to get sloppy.” Many CEOs don’t. The more successful you and your organization become, the more humble and devoted to your customers you need to be. The more committed to efficiency and relentless improvement you need to be. The faster you need to play. The more value you need to add. Because the moment you stop doing the very things that got you to the top of the mountain is the very moment you begin the slide down to the valley.

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       Be a Rock Star at Work

      Just finished reading an article in Fortune on the Google guys and all their economic success. It inspired a torrent of ideas (reading’s like that, isn’t it?). It got me thinking about the importance of showing up fully at work—giving the fullness of your brilliance and playing full out. Being wildly passionate about your To Do’s. Being breathtakingly committed to your big projects and best opportunities. Being a rock star in whatever you do each day to put bread on your table.

      Work gives meaning to our lives. It influences our self-worth and the way we perceive our place under the sun. Being great at what you do isn’t just something you do for the organization you work for—it’s a gift you give yourself. Being spectacularly great at your work promotes personal respect, excitement and just makes your life a lot more interesting. Good things happen to people who do good things. And when you bring your highest talents and deepest devotion to the work you do, what you are really doing is setting yourself up for a richer, happier and more fulfilling experience of living.

      How do you feel after an ultra-productive day? How do you feel when you’ve given your best, had fun with your teammates and gone the extra mile for customers? How do you feel when you’ve brought more heart to what you do for a living? How do you feel when you reached for your greatest goals and grabbed them? It feels pretty good, doesn’t it? And you don’t need to have the biggest title to do the best job. This point makes me think of the words of Dr. Martin Luther King Jr.—one of my heroes—who once observed: “If a man is called to be a street sweeper, he should sweep streets even as Michelangelo painted, or as Beethoven composed music or Shakespeare wrote poetry. He should sweep streets so well that all the hosts of heaven and earth will pause to say, ‘here lived a great street sweeper who did his job well.’”

      And you don’t need to have the biggest title to do the best job.

      So be a rock star at work today. Walk onto the stage of this day and play your heart out. Give the performance of your life. Wow your audience and get them cheering for you. Be the Bono of selling staplers. Be the Keith Richards of accounting. Be the Jimi Hendrix of human resources. And when you get famous

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