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Library of Congress Cataloging‐in‐Publication Data
Names: Valdivia, Angharad N., author.
Title: The gender of Latinidad : uses and abuses of hybridity / Angharad N. Valdivia.
Description: First Edition. | Hoboken : Wiley‐Blackwell, 2019. | Includes bibliographical references and index.
Identifiers: LCCN 2019040140 (print) | LCCN 2019040141 (ebook) | ISBN 9781405163385 (Paperback) | ISBN 9781119574965 (adobe pdf) | ISBN 9781119574972 (epub)
Subjects: LCSH: Hispanic American women. | Women in popular culture–United States. | Hispanic Americans. | Mass media and minorities–United States. | Commodification–United States.
Classification: LCC E184.S75 V335 2019 (print) | LCC E184.S75 (ebook) | DDC 305.48/86872073–dc23
LC record available at https://lccn.loc.gov/2019040140 LC ebook record available at https://lccn.loc.gov/2019040141
Cover Design: Wiley
Cover Image: © Angharad N. Valdivia
Gracias a la vida que me ha dado tantoMe ha dado el sonido y el abecedarioCon el las palabras que pienso y declaroMadre, amigo, hermano y luz alumbrandoLa ruta del alma del que estoy amandoVioleta Parra
I dedicate this book to ICR Nation, present, past, and (hopefully) future.
Acknowledgments
I began to write this book over a decade ago. I proposed it to Jayne Fargnoli, then my editor at Wiley‐Blackwell, who sent it out for review and approved its publication. Meanwhile, a number of events delayed its progress, such as a 5‐year period serving as administrator of two academic units, the Institute of Communications Research and the Department of Media and Cinema Studies; editorship of a major journal, Communication Theory; editorship of a seven‐volume encyclopedia, The International Encyclopedia of Media Studies; injuries sustained after a major car accident; and continued attacks on my academic home, the Institute of Communications Research. The latter has been the most demoralizing and time‐consuming. Being able to finish this book feels like resilient victory over natural, bureaucratic, and neoliberal elements. Of course, I could not have accomplished any of it without a circle of support.
Jayne Fargnoli, my first editor, supported and nourished this project and two others. I miss her gentle yet firm guidance. Unwittingly, the book process charts the turbulent waters of academic publishing, with its rapid rate of editorial staff turnover. I finish the book with Mohan Jayachandran as my Wiley editor. I know that none of our work as scholars could be accomplished without the unsung labor of press editors.
As a member of the faculty at the Institute of Communications Research, I have had the fortune of working with world‐class research assistants and collaborating with faculty whose awesomeness truly amazes me. As I began the final push on this manuscript, Diana Leon‐Boys functioned as my uber‐research assistant, editor, and sounding board. I look forward to her scholarship and hope mine did not delay hers. Morten Kristensen Stinus, another world‐class scholar in the making, provided additional excellent editorial assistance. Neither he nor I could figure out what happened to Salma Hayek's CVS Nuance product line, though we tried. I finished the book while writing with the Friday Afternoon Writing Retreat Group, composed of Meghan Grosse, Diana Leon‐Boys, Andrea Ruehlicke, elizaBeth Simpson, and Alejandra Aguero. Scheduling this regular Friday writing retreat – which always ends with a champagne toast – is truly one of the most brilliant and effective ideas I have ever had! I hope the other writers experienced as much productivity within such an enjoyable setting and group as I did.
Two semester leaves allowed me time to develop Chapters 2 and 3. In fall 2014, I spent a well‐earned administrative leave in Madrid, Spain. In fall 2016, I divided my half‐year sabbatical between Madrid and Solana Beach, California. I wish this for all of you: the opportunity to write in a wonderful global city and by the Pacific Ocean.
Some of the material in this book has been presented at conferences and talks, and some of it was published in earlier and less‐developed versions. Kelly Gates invited me to present an early version of the Girl Disney and Spitfire chapters at UCSD, which allowed me to sharpen my arguments. I first elaborated on utopia and Latinidad at a film conference at Indiana University organized by John Nieto‐Phillips. My first stab at a written version was previously published as “Implicit Utopias and Ambiguous Ethnics: Latinidad and the Representational Promised Land” in the Routledge Companion to Latina/o Media Studies. I especially want to thank Maria Elena Cepeda for her editing and help on that chapter, as well as for her unfailing valuation of my scholarship. I write with a little Maria Elena in my head, my Latina version of the Id. The Spitfire chapter received a well‐deserved tightening as a result of a presentation at the Hispanic/Latinx Research & Creativity Symposium at Texas Tech University. Thanks, Kent Wilkinson, for the opportunity to share my research with your faculty and students.
Academic waters are turbulent, and having genuine friendly colleagues makes the neoliberal and postracial attack on public education somewhat bearable. Isabel Molina‐Guzmán has been my colleague, friend, and fellow Critical Gender and Ethnic Studies traveling companion for decades. Despite an incredibly busy schedule, she took time to give me line‐by‐line advice on this manuscript. Without John Nerone's friendship
