Don't Fall For It. Ben Carlson

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      A SHORT HISTORY OF

      FINANCIAL SCAMS

       Ben Carlson

      Cover Design: Wiley

      Cover Image: © Man_Half-tube/Getty Images

      Copyright © 2020 by Ben Carlson. All rights reserved.

      Published by John Wiley & Sons, Inc., Hoboken, New Jersey.

      Published simultaneously in Canada.

      No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning, or otherwise, except as permitted under Section 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, Inc., 222 Rosewood Drive, Danvers, MA 01923, (978) 750-8400, fax (978) 646-8600, or on the Web at www.copyright.com. Requests to the Publisher for permission should be addressed to the Permissions Department, John Wiley & Sons, Inc., 111 River Street, Hoboken, NJ 07030, (201) 748-6011, fax (201) 748-6008, or online at www.wiley.com/go/permissions.

      Limit of Liability/Disclaimer of Warranty: While the publisher and author have used their best efforts in preparing this book, they make no representations or warranties with respect to the accuracy or completeness of the contents of this book and specifically disclaim any implied warranties of merchantability or fitness for a particular purpose. No warranty may be created or extended by sales representatives or written sales materials. The advice and strategies contained herein may not be suitable for your situation. You should consult with a professional where appropriate. Neither the publisher nor author shall be liable for any loss of profit or any other commercial damages, including but not limited to special, incidental, consequential, or other damages.

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       Library of Congress Cataloging-in-Publication Data:

      Names: Carlson, Benjamin Patrick, 1981- author.

      Title: Don't fall for it : a short history of financial scams / Benjamin

      Patrick Carlson.

      Description: Hoboken, New Jersey : John Wiley & Sons, Inc., [2020] |

      Includes bibliographical references and index.

      Identifiers: LCCN 2019032942 (print) | LCCN 2019032943 (ebook) | ISBN

      9781119605164 (cloth) | ISBN 9781119605195 (adobe pdf) | ISBN

      9781119605188 (epub)

      Subjects: LCSH: Swindlers and swindling–Case studies. | Fraud–Case

      studies. | Financial crimes--Case studies.

      Classification: LCC HV6691 .C375 2020 (print) | LCC HV6691 (ebook) | DDC

      364.16/309--dc23

      LC record available at https://lccn.loc.gov/2019032942

      LC ebook record available at https://lccn.loc.gov/2019032943

      CONTENTS

      1  Cover

      2  Introduction

      3  Chapter 1 No One Sells Miracles Goats as Viagra? Radio The Placebo Effect Correlation Does Not Imply Causation Same as It Ever Was Notes

      4  Chapter 2 How to Sell Anything The Count Selling the Eiffel Tower Everyone Is in Sales Notes

      5  Chapter 3 Fast Money The Promise of Huge Returns with Minimal Effort When Trust Goes too Far Do Your Homework Notes

      6  Chapter 4 It’s the End of the World as We Know It Number of People in Extreme Poverty Fell by 137,000 Since Yesterday Notes

      7  Chapter 5 Sleight of Hand Bad Brad A Magician Reveals His Secrets Notes

      8 

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