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Table of Contents
1 Cover
4 Preface
6 1 The Faltering Rise of the Ebook The origins and rise of the ebook The differentiated pattern of ebook sales: delving beneath the surface Explaining the variations Form vs format Beyond the US Notes
7 2 Re-inventing the Book The life and times of the digital short A radical experiment Ebooks as apps Re-inventing the book as app False dawn Notes
8 3 The Backlist Wars Opening salvo Bringing the greats back to life The limits of backlist-only ebook publishing Notes
9 4 Google Trouble The search engine wars Settlements come and go How big is a snippet? Whither Google Books? Notes
10 5 Amazon’s Ascent The rise of Amazon The DOJ weighs in Stand-off with Hachette Market power An uneasy truce Notes
11 6 Struggles for Visibility Visibility in the bricks-and-mortar world The morphing of mediated visibility The triumph of the algorithm Reaching out to readers Literature’s Switzerland Visibility through discounting Visibility in a digital age Notes
12 7 The Self-publishing Explosion From vanity to indie publishing Self-publishing in the ebook age A beautiful book of your own Amazon enters the self-publishing field A spectrum of publishing services The hidden continent Estimating the indies Parallel universes, multiple pathways Notes
13 8 Crowdfunding Books The rise of crowdfunding Crowdfunding as direct-to-consumer publishing Reader curation The pull of the mainstream Notes
14 9 Bookflix Scribd’s wager The rise and fall of Oyster Kindle Unlimited enters the scene Subscription in the ecosystem of books Notes
