Investing for Dummies – UK. Levene Tony

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original idea was that giving someone the chance to buy shares in the future at a price fixed in the past would help motivate staff members and make them put in more effort, but in reality the idea only works if all colleagues work equally hard.

      The original idea aside, the option plan is just a pay perk, but one that can be valuable. A variety of schemes are available, but the most common one is linked to a savings account known as Save As You Earn (SAYE). SAYE schemes have a monthly limit to encourage you to tread carefully, because putting all your investment eggs in one basket would be really daft. You don’t want your savings to collapse if your employer goes bust or makes you redundant.

      

In an SAYE scheme, you save from £5 to £500 a month in a special account that earns interest. When you start, you’re given a price, called the exercise price, at which you can buy the firm’s shares in the future. The account continues for three or five years (with an option to go to seven years). At the end, you can use the savings plus interest to buy shares in the firm at the pre-set price. If the price has risen, you make a profit, although you don’t have to sell until you want to. But if the price has dropped, you can walk away from the whole deal with the cash you’ve saved in the account. But you won’t get any interest at the present time – rates are just too low.

      

Some employee share option schemes aren’t a perk. They’re a danger – especially in small companies whose prospects sound brilliant (on paper, at least). You can easily be lured from a well-paid, secure job into risky employment with the promise of share options sometime in the future but a substantially reduced salary now. Most option plans lock in employees for a number of years, and by the time they take their options the shares could be virtually worthless, assuming that the company is still in business. Putting all your eggs in one basket is always an error, so never tie your fortunes so closely to one company. No matter how attractive the deal sounds, a wage packet bird in the hand is worth several options in the bush.

       Being part of the economy

      We’re all part of the investment scene, whether we know it or not. Every time you decide to buy an item or save your money or work harder or work less or go on holiday in the UK or abroad or do nothing, you’re part of the big picture that makes up the economy. You can’t avoid it, so find out how that economy can work for you rather than just working for others.

Between a rock and a hard place

      Investment hasn’t had a good image recently. It started with the Northern Rock disaster back in 2007, where small investors in what should’ve been a rock-solid business saw their shares go down to the very hard place of zero. Northern Rock was only the beginning, followed in the subsequent year by the collapse or near-collapse of some of the UK’s and the world’s biggest banks, and their subsequent rescue with billions of pounds of taxpayers’ money. The media can characterise anything to do with finance – the City of London and New York’s Wall Street especially – as greedy, self-serving and even a threat to the planet. And yes, a lot of that’s true. Investment bankers have paid themselves bonuses to equal the earnings of football internationals and Hollywood stars. Since the banks started collapsing, scandal after scandal has ensued, with bankers accused of rigging just about anything they can get their hands on, including interest and currency exchange rates. Many global banks have been fined sums hitting billions. Somehow, unlike footballers or actors, they manage to pick up huge wage packets for failure, or unbelievable ‘severance packages’ should they actually be forced to quit. After all, hardly anyone else, and certainly not their bosses or their shareholders, has a clue what all their esoteric investments are about.

      And when serious professional investors fell for Bernie Madoff’s $50 billion investment scam, you seriously had to wonder what it was all about. Madoff ran what seemed to be a very successful fund, although it turned out to be a Ponzi scheme. Named after 1920s swindler Charles Ponzi, these plans offer very high returns that they can only give to investors by using new money coming in to pay out anyone who wants to withdraw. When the new money stops or is slowing, the whole house of cards collapses. The scheme invests in nothing – other than the promoter’s secret bank accounts.

      We’ve yet to come up with anything to replace the financial system we have at the moment, but the great crash should teach us some lessons. Firstly, never, ever take even the supposedly biggest and brightest investment brains on trust. Secondly, although no one will again fall for the mess of offering complex financial instruments and dodgy mortgages to people who had no hope of ever repaying, other financial bubbles will occur in the future. There’ll even be those who claim to have learned from the mistakes and who come up with an even better way of packaging these home loans.

      So when it comes to your hard-earned money, never sleepwalk your way to ruin. As the old saying goes, ‘if it looks too good to be true then it almost certainly is’. No safe route exists to a quick buck; highly paid City types eventually run out of luck; guarantees given by the seemingly most august banks can turn out to be worthless; and you can’t even rely on governments to always back their promises.

      Look out for the warning signs. Shareholders in Northern Rock, Bradford & Bingley, Halifax Bank of Scotland and Royal Bank of Scotland had plenty of chances to get out with something before the shares went down to zero (in the case of the first two banks) or down to pennies (with the second two), before government-sponsored rescues. Warnings were spread over a number of months.

      So why did so many private investors ignore the signs? For some, their holding was so small that selling would have cost more than it was worth. But most had an irrational hope that things would get better and go back to ‘normality’ where prices keep rising. If the global financial crisis that started in 2008 has taught people anything, it’s that ‘normality’ includes disastrous crises as well as good opportunities.

Five Basic Investment Choices

      All your money decisions, outside of putting your family fortune on some nag running in the 3:30, simply involve making up your mind as to where to put your money. Literally tens of thousands of choices are available online. And at least a thousand choices appear in many daily newspapers.

      But you can cut that number down to just five possibilities by considering basic investment choices only. Get these right, or even just right more often than wrong, and you’re well on the way to financial success:

      ✔ Cash

      ✔ Property

      ✔ Bonds

      ✔ Shares

      ✔ Alternatives

      

Here’s a big investment secret: most professional fund managers – yes, those City of London types who pull in huge salaries and even bigger bonuses for playing around with your pension, savings or other investment money – don’t wake up each morning asking themselves which investments they should be buying or selling that day. Instead, they reduce the investment world to five big buckets that they call asset allocation, which simply means that they divide up investment money into the five areas in the preceding list – cash including foreign currencies, property, bonds, shares and alternatives. They take your money and allocate a portion to shares, another portion to property and so on. The fund managers, and especially the people who run large pension funds, know that if they get their asset allocation decisions right and do nothing else, they’ll beat the averages over the long term.

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