Big Data. Marr Bernard
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Getting the wrong person in any job can be a disaster. Get the wrong executive or leader and it can be catastrophic.
Considering that employees are the greatest asset of a business and, as the statistics confirm, potentially its greatest liability, it's easy to see how companies are getting excited by Big Data solutions such as Evolv.
Evolv is a software tool which helps assess and understand employees and candidates by crunching half a billion data points across 18 industries in 13 different countries on everything from gas prices, unemployment rates and social media use, to how long a person takes to travel to work, or to how often they speak to their managers. Although data collection methods include the controversial ‘smart badges’ that monitor employee movements and track which employees interact with each other, Evolv clients such as Bank of America are impressed.
Bank of America have reportedly improved performance metrics by 23 % and decreased stress levels (measured by analysing workers' voices) by 19 %, simply by allowing more staff to take their breaks together.10
The software is being used to predict a range of things including how long an employee is likely to stay in his or her job. Evolv has also gleaned some remarkable and unexpected insights such as the fact that in some careers, such as call centre work, employees with criminal records perform better than those without! Or the fact that employees who change the default browser on their computer to a nonstandard browser such as Firefox or Chrome perform better across the board than those who use a standard browser such as Internet Explorer and Safari.11 (Of course now this is public knowledge people could ‘game’ the predictor and change their default browser prior to interviews that will render the predictor useless.)
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