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Writing the Visual - Группа авторов Visual Rhetoric

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13 Revising for Activity Purposes: Improving Document Design for Reader-Oriented Activities

       Kristin Walker Pickering

       Contributors

       Index to the Print Edition

      Illustrations

      Chapter 1

      Figure 1. Anh Thuy Dang at Red Top Mountain.

      Figure 2. Self-portrait. Frances Benjamin Johnston. 1896.

      Figure 3. (a) Mr. and Mrs. Andrews. Thomas Gainsborough. 1727; (b) Laura and Walter Rypstat. 1910; (c) Shannon and Ben. 2004.

      Figure 4. Katie Jezghani’s response to an online discussion prompt.

      Chapter 2

      Figure 1. Hair-cutting chart. A. L. Bancroft and Co. 1884.

      Figure 2. Visual narrative of research and report writing process.

      Figure 3. Workers at Southland Paper Mill consult organizational charts. 1943.

      Figure 4. Iowa State Safety Council poster.

      Chapter 3

      Figure 1. Lincoln Memorial, Washington, D.C. 2001.

      Figure 2. Bienville Parish, Louisiana. 2000.

      Figure 3. Memory Fence, Oklahoma City National Memorial. 2001.

      Chapter 5

      Figure 1. (a) A warrior on the cartouche for Map for the Interior Travels through America, Delineating the March of the Army. 1789; (b) The landing of Columbus. 1893; (c) left to right: Poor Elk, Shout For, Eagle Shirt. 1899; (d) The siege of New Ulm, Minnesota. 1902; (e) The Love Call. Frederick Remington. 1909; (f) Cabins imitating the Indian teepee for tourists along the highway south of Bardstown, Kentucky. 1940.

      Chapter 6

      Figure 1. (a) A rest stop for Greyhound bus passengers on the way from Louisville, Kentucky to Nashville. 1943; (b) A railroad station. 1938; (c) A drinking fountain on the county courthouse lawn. 1938; (d) Negro man entering movie theater by “Colored” entrance. 1939; (e) The Rex Theater for colored people. 1937; Beale Street, Memphis, Tennessee. 1939.

      Chapter 7

      Figure 1. Satire and humor after 9/11.

      Figure 2. Iran is replete with artistic gems.

      Figure 3. Two photographs of “the Iranian woman.”

      Figure 4. Photographs of the representation of women in Iran.

      Chapter 8

      Figure 1. Red Lobster’s homepage.

      Figure 2. Homepage of the Chinese Language Teachers’ Association.

      Figure 3. The visually seductive Misty Slims lady.

      Figure 4. Taiwan’s “World of Chinese Culture” website.

      Chapter 9

      Figure 1. Psalter map. c. 1250.

      Figure 2. The Christopher Columbus Chart. c. 1490.

      Figure 3. The Portolano.

      Chapter 10

      Figure 1. Freedom Fries. Ann Telnaes. 2003.

      Chapter 11

      Figure 1. Margaret Bourke-White’s portrait of Mohandas K. Gandhi, as put to use by Apple.

      Figure 2. Commercial representations of Gandhi.

      Chapter 13

      Figure 1. Location of proposed route for SR 451 in Cookeville area.

      Figure 2. Corridor J of the Appalachian Development Highway System.

      Acknowledgments

      We have relied greatly upon the expertise and dedication of our authors, as well as on editors David Blakesley and Marguerite Helmers. We are also thankful to our families, who encouraged us to undertake this work.

      Writing the Visual

      If we have once seen,

      “the day is ours,

      and what the day has shown.”

      —Hellen Keller, quoting Richard Watson Gilder

      1 Introduction

      Fields of Vision: A Background Study of References for Teachers

      Anne R. Richards and Carol David

      Writing teachers hoping to awaken in students a broad understanding of the cultural influences on individuals or of the rhetorical elements influencing the interpretation of discourse do well to acknowledge the importance of the visual: how we live, think, act, and read are all influenced profoundly by images appearing in print and digital media. The authors of the twelve essays published in this collection advocate an enlivened writing pedagogy reflecting the importance of complementary ways of knowing to our students. Teachers will find, in the chapters that follow, useful methods of importing the visual, frameworks informing these methods, and suggested assignments. This introduction summarizes a variety of ways of approaching the visual in the writing classroom, as well as sources that teachers may wish to consult.

      “From Analysis to Design: Visual Communication in the Teaching of Writing,” Diana George’s history of the visual in composition teaching, recognizes the secondary position the visual has taken in our classrooms for the brief time it has been of interest to us: during this period, a sensitivity to the visual has only slowly and tenuously emerged. She observes, however, that new media are revolutionizing composition teaching because “for students who have grown up in a technology-saturated and an image-rich culture, questions of communication and composition absolutely will include the visual, not as attendant to the verbal but as complex communication intricately related to the world around them” (32). James E. Porter, in his account of the ethics of internetworked writing, states flatly that “[w]riting in the 21st century will be electronic” (103). From what we have experienced over the last decade in our ever more complexly networked classrooms, we must agree with him.

      Notwithstanding, digital and print media are different and require distinct pedagogical approaches. Recalling Aristotle’s concepts of “coherence and perfection of artistic form,” which until recently have depended on the existence of a “beginning, middle, and end [. . .] based on fixed texts” (125), Richard A. Lanham observes that

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