Selling Things. Joseph Francis MacGrail

Selling Things is one of the timeless classics. It is a complete course on salesmanship directed to those interested in selling and wishing to learn how to do it with excellence. It is a back-to-basics in sales, and even though it is 100 years old, it is still topical and interesting. The author committed his life to gather the messages on the art of sales and to transfer them into dozens of volumes and thousands of pages, each and every one of them a true gem.