The Book of Harlan. Bernice L. McFadden
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15,000-copy paperback printing, along with 5,000-copy hardcover run. Akashic has had great success with McFadden's two most recent novels, Glorious and Gathering of Waters, as well as reissues. Bernice is considered one of Akashic's top fiction authors, in the same camp as Joe Meno and Nina Revoyr. This is Bernice's most ambitious novel to date, tackling the rarely explored but very real historical topic of African Americans imprisoned in Nazi concentration camps. The novel is based in part on research into McFadden’s own familial history. McFadden is one of the most respected, award-winning African American authors writing today, and has been hailed by the New York Times, NPR's Alan Cheuse, Toni Morrison, Terry McMillan, and others. McFadden's E-BOOKS are Akashic's top-selling e-books (outside of GTFTS), and the major e-vendors have been very responsive to McFadden e-book promotions. This is something we intend to take advantage of. Extensive social media campaign. This has been an area of great success for us with McFadden as she has a very dedicated online following. Major book club outreach w/giveaways. This has been another area of big success for us with McFadden. Major academic outreach (African American Studies) Major broadcast & print media outreach