Food Regulation. Neal D. Fortin

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      4.7.10 New Nutrient Content Claim Approvals

       Authoritative Statement (FDAMA) Claims

      To use such a claim, a notification to FDA must be made of the intention to use the claim at least 120 days before distributing food with the claim. The FDA must reject or recognize the claim within 120 days.

       Choline Content Claims

      The following relative claims are also recognized: “Added choline,” “More choline,” “Enriched with choline,” “Fortified with choline,” “Extra choline,” and “Plus choline.” The relative claims would also include the statements “[Percentage 10% or greater] more of the Daily Value for choline per serving than [reference food]. This product contains [X mg] choline per serving which is [X%] of the Daily Value for choline (550 mg). [Reference food] contains [X mg] choline per serving.” The area within the brackets would be filled in with the specific percentages of the DV and milligram amounts of choline in the product and a description of the reference food.

       Omega‐3 Nutrient Content Claims

Nutrient content claim for ALA Conditions for making the claim101
High ≥ 320 mg of ALA per RACC (≥ 20% of 1.6 grams/day)
Good source ≥ 160 mg of ALA per RACC (≥ 10% of 1.6 grams/day)
More ≥ 160 mg of ALA more per RACC than an appropriate reference food (≥ 10% of 1.6 grams/day)

      Note, however, nutrient content claims for eicosapentaenoic acid (EPA) and docosahexaenoic acid (DHA) omega‐3 fatty acids are prohibited.

      4.7.11 Nutrient Content Claims Absent a Daily Value

      Nutrient content claims characterize the level of a nutrient, and therefore, these claims are not permitted unless a DV has been established for that nutrient. For example, “High in Melatonin” is an illegal nutrient content claim. To qualify for a “high” nutrient content claim, FDA requires there be at least 20 percent of the DV of the nutrient per serving and per reference amount. There is no DV for melatonin; therefore, no nutrient content claims can be made for the substance.

      Alternately, a truthful statement may be made that specifies only the amount of the nutrient per serving and does not characterize the level, such as implying that there is a lot or a little of that substance in the food. For example, “x mg of melatonin per serving” would not be considered a nutrient content claim so long as nothing else characterizes the level of melatonin.

      4.8 FDA’S FORTIFICATION POLICY

      However, random fortification of foods could result in over‐ or underfortification and create nutrient imbalances in consumers’ diets. This could undermine the public health achievements through uniform fortification. It could also result in deceptive or misleading claims for certain foods.

       to correct a dietary insufficiency recognized by the scientific community to exist and known to result in nutritional deficiency disease if the food is suitable vehicle for the added nutrients; or

       to restore nutrient(s) to a level(s) representative of the food before storage, handling, and processing under good manufacturing practices.

      The fortification rule lists a number of limits and controls, such as the food cannot be fortified in a way contrary to any other Federal regulation for a food or class of food that requires, permits, or prohibits nutrient additions (such as standards of identity), nutritional quality guidelines established in federal regulation, and common or usual name regulations. Adding a nutrient is also appropriate only when the nutrient is stable in the food under customary conditions of storage, distribution, and use; is physiologically available from the food; and the level will not result in an excessive intake of the nutrient.

      NOTE

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