Позитивные изменения. Том 2, № 2 (2022). Positive changes. Volume 2, Issue 2 (2022). Редакция журнала «Позитивные изменения»

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Позитивные изменения. Том 2, № 2 (2022). Positive changes. Volume 2, Issue 2 (2022) - Редакция журнала «Позитивные изменения»

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jointly chart a development path for the municipal education system. Horizontal methodological interactions between schools in the district have been created and are sustained solely by the teachers’ enthusiasm. In the future, when implementing social impact projects, it is necessary to create special conditions for the experimental areas. As our experience has shown, the workload of the municipal project coordinators increases considerably", says Olga Balabkina.

      In addition, external factors were also in action during the project period. The epidemiological situation in 2020–2021 influenced the change in the format of many project activities, most of which had to be carried out remotely.

GROWTH POINTS

      In October 2021, the "Toward Change" Foundation initiated a round table "Social Impact Bonds: the Potential for Social Innovation in the Regions" at the Civic Chamber of the Russian Federation. The participants noted that the SIB model is very relevant for Russia. However, its expansion would rely on the regional authorities being ready to take action that is different their traditional work formats, to move from the "spending budget" to purchasing social effects. Further, it is also necessary to develop a methodology for evaluating the effects of SIB projects, calculating the return on investment and the training a sufficient number of qualified evaluators. It is important to keep the business investors involved in social projects. Given scarce resources, the SIB model may become more popular as part of Corporate Social Responsibility programs, done with the hope of getting the investment back in a few years.

      "The growth points include raising awareness of the businesses, finding the balance between the social effects and commercial returns in impact investment projects, a fair risk assessment and active involvement of the state in developing the instruments and making such investment attractive", says Tatyana Burmistrova.

      According to her, the underdeveloped social investment mechanisms and the difficulty of assessing the effectiveness of social spending are the main constraints for the development of public-private partnerships in achieving the goal of positive social change. The preparation of the contractors, namely socially oriented non-profit organizations and social entrepreneurs, to successfully address such large-scale tasks also raises concerns. Given the potential for the development of social impact projects in Russia, the term of the pilot testing of this financial instrument should be extended, as for now it is defined until the end of 2024.

      Given the pilot nature of SIB implementation, its mechanics need to be formalized and substantiated, says Vladimir Vainer, director of the Positive Changes Factory.

      Expansion would rely on the regional authorities being ready to take action that is different their traditional work formats.

      "This starts with the actual project passport submitted for consideration. Right now, it barely details the outcome evaluation methods. The main focus goes to the most formalized external data of immediate actions and immediate results. The reasons for this are clear, but the work to improve documentation is not enough. The reference to an independent examination and evaluation of projects based on the results, without detailing the mechanisms of this evaluation, allows only the official statistics to exist, without any research before and after, or specific development to match the project monitoring methods", Vladimir Vainer explains.

      Secondly, we can distinguish problems at two levels at once. At the level of the implementation efficiency, it should definitely focus on stimulating the growth of investment, but now there is more reliance on the registration of existing CSR programs of the large corporations, which are invited to move their existing programs into the new format.

      "On the other hand, like any investment, SIBs must be appropriate for the market conditions – this applies to the conditions of return on investment, which are dependent on achieving the social target, unlike in ordinary investment contracts. Currently, this question is not raised at all", Vladimir Vainer notes.

      The concept of "social impact" does not currently exist in Russian law, which also imposes a number of restrictions.

      "There are always questions with its definition, measurement, its stretch in time. If you think in terms of "customer – contractor – subcontractor", there is a service provided and the result of that service. Since it is not defined in the Budget Code of the Russian Federation or in any bylaws, no one understands how to work with this, everything is quite complicated. SIB projects are usually expensive, they are more difficult in implementation and achieving social impact than ordinary social projects. In each specific case, the risks of the project participants must be insured, which is especially difficult in case of large investment amounts. These difficulties will likely prevent SIBs from becoming really widespread", says Yakov Samokhvalov, General Director of the Yugra Center for Civic and Social Initiatives foundation.

      Here is an example. All social projects are aimed at improving the quality of life of their beneficiaries, in one way or another. Take the area of smoking prevention. Let’s say the project authors claim that 300 students participating in the project will stop smoking after five years. That is, the social effect will be achieved over a span of five years. But from the point of view of the Russian law, the project should be closed and reported on after one or two years in implementation. Also there is no norm that would allow a social project to be recognized as unsuccessful if the social effect is not achieved, the technology does not work, or the results are affected by some external factors, like deteriorating social and economic situation. You can go ahead and criticize the project, saying that there is no proof that the respective social effects were achieved as a result of the project. If the targets are not reached, however, then the supervisory authorities will certainly have questions as to why it happened.

      Olga Balabkina, Deputy Chairman of the Government of the Republic of Sakha (Yakutia), emphasizes that once a SIB project is successfully implemented, it can be repeated in other territories. Or, by testing how a particular innovation works, you can extend it to a new project to reach more beneficiaries.

      "In this case, such projects will be more attractive to the investor (lower risk of failure in achieving the results), and on the other hand, the project could potentially become cheaper to implement, after cutting out all the inefficiencies, which the customer will appreciate. Finally, there are ideas of dividing complex projects into separate components, which have proven effective, and their further implementation will take place individually", she says.

DEVELOPMENT OF IMPACT INVESTING

      The growth of impact investing can also occur without government involvement, when private funds are invested either by venture capitalists or investment funds, or by foundations that provide loans or grants to achieve social effects. At the end of 2021, there was a growing interest in return impact investing, in entering the capital of startups whose activities led to an impact in the social or environmental sphere, Tatyana Burmistrova says.

      But since the market situation has changed dramatically, one can hardly expect an acceleration of growth and interest in impact investing by market players, since what is needed first and foremost is general economic stabilization.

      The market situation has changed dramatically, one can hardly expect an acceleration of growth and interest in impact investing by market players.

      According to Sir Ronald Cohen, founder of Social Finance and pioneer of social impact projects worldwide, the SIB model optimizes risks, returns and impact, as return on investment does not depend on the stock market activity but solely on the social impact achieved.

      "This gives us hope that the development of impact investing will take place primarily through the development of the SIB model", Tatiana Burmistrova explains.

      Alexey Ryzhkov, the founder of Seven Suns Development Group, entrepreneur and social investor, believes that at the moment we can only talk about individual examples of social impact projects or the establishment of such a niche in the market.

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