be effective over distances and become leaders in the market.
In my past businesses, I focused too much on long positions and neglected my short and medium positions. I would load up my real estate portfolio with long position buy-and-hold, cash-flowing real estate. In my music business that I ran in university, I poured my time, effort, and energy into producing a long-term brand strategy and forgot my short-term strategy. In my debt-buying business that I started in my early twenties, again, I had a long-term cash flow strategy but no short or medium position.
These cash-poor businesses were aggravating, painful, and hard to grow because there were no short or medium strategies to generate the cash needed to properly grow and expand.
In my early twenties, I spent most of my time working on cash-poor businesses with long-term strategies until I met J. T. Foxx (jtfoxblog.com). J. T. is a successful real estate investor who has transacted hundreds of deals, partnered with some very large money partners, and currently owns a huge speaking and coaching business. When I began to study J. T. and his success, I noticed he weighted his businesses around short positions and the fastest ways to make money.
The Four Fastest Ways to Profit
1) Flipping Real Estate: Flipping real estate has always been one of the fastest ways to make money in history. Real estate allows an investor to make huge gains with little or no work, and if you do your homework, real estate can be turned in thirty to ninety days with ease. If you’re in real estate, flipping should be a strategy used often as part of your portfolio’s cash generation strategy. The reason why flipping real estate is so lucrative is because for every dollar you invest, the bank will give you five to ten times what you put in. Instead of making a 5 percent gain, you can make a 50 percent gain in the same amount of time.
2) Local Marketing/Branding for Other People: Marketing and branding pre-existing local businesses is a very fast way to make large profits.
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Most business people have no clue about marketing and branding, and the market is littered with businesses that are undeveloped and have virtually no marketing. One fast cash-generation strategy is to find a very poorly marketed business or product and rebrand or remarket it. The entire business is pre-existing, so there is essentially very little work to do as far as business building. Selling branding/marketing services is also an extremely fast and lucrative way to make cash.
3) Public Speaking: Donald Trump charges $250,000 an hour to speak in public. Other speakers like Raymond Aaron and Tony Robbins, have both made over $1 million an hour giving speeches. Most people would rather be dead than speak in front of an audience. However, this is one of the fastest, most lucrative endeavors for an individual if executed properly. There is enormous leverage in public speaking and tons of opportunity to build a brand. Consider the value of this avenue for a short-term strategy in your business. This strategy can be offered for free (capitalize on branding and lead generation), or it can be monetized for fast profit—who doesn’t love options? Why spend an hour selling face-to-face with one prospect when you can fill a room with prospects and sell to one hundred or one thousand prospects at the same time? The leverage in public speaking is tremendous; the profits are enormous, and the speed is unrivaled.
4) Joint Ventures: In one year I was able to build up enough residual income to stop working as an employee because I used joint ventures to build my business. Joint ventures are the fastest, highest-leverage business tool available and can be used to build wealth quickly. Only 2 percent of entrepreneurs know how to use joint ventures, and this gives savvy entrepreneurs an enormous advantage. Credit card companies and Fortune 500 companies derive major profits from joint ventures, while small entrepreneurs and investors use zero joint ventures in their business. Whenever I am missing a resource, I will find a joint-venture (JV) partner who has what I am missing. Why try to own everything? I have become a specialist in joint ventures, and I am never low on resources because I know how to create favorable deals for everyone. Some greedy entrepreneurs don’t like joint ventures, because they have to give up a percentage of their business for access to extra resources. American billionaire Mark Cuban (blogmaverick.com) frequently asks budding entre-
The Four Fastest Ways to Profit
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preneurs on the hit TV show Shark Tank, “Would you rather have half a watermelon or a whole grape?” Every time I have to choose between the watermelon and the grape, I choose the watermelon.
After studying the four fastest ways to profit, I began to rethink and restructure my business. I began to change my business to create balance and generate steady streams of cash. Today my business is healthier than ever, and my strategy going forward has liquidity and an abundance of options.
Why Joint Ventures Are the
Fastest Way to Real Estate
Wealth
Joint ventures are the fastest way to real estate wealth because no matter what type of resources you start out with, you can make fast profits with real estate joint ventures.
If you have money, but no team of people and no deal, real estate joint ventures are beneficial because you can partner with a successful entrepreneur who has the right skills, knowledge, team, and a profitable deal.
If you have skills, but have no money, you can raise capital if you have a good team of people and a great deal. Money is unlimited for entrepreneurs who have great deals and good teams of people.
If you have no money and no skills, you can still get wealthy by introducing people with money to smart and savvy real estate entrepreneurs who are looking for money partners. Make sure that you are offered a percentage of the deal for making the introduction, and some entrepreneurs will even make you an equity partner for making an introduction. In my experience it is always advantageous to pay anyone and everyone for a worthwhile introduction.
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Why I Focus on Real Estate
and Joint Ventures
This book, Money People Deal, focuses on the two fastest ways to real estate wealth: joint ventures and flipping real estate. While I still make use of public speaking and local marketing, I have chosen to gear my entire business around joint ventures and real estate because of the abundance of real estate (it, too, is everywhere) and the abundance of money that is looking for Joint Ventures (it’s literally everywhere). I believe in abundance and not scarcity, and that is why I’ve chosen to run my business with two limitless resources—real estate and joint venture money. Life is too short to take the slow route to wealth; create cash now, learn the rules of the game, and enjoy the fastest way to real estate wealth.
Action Plan: Review the four shortest ways to profit and plan to implement at least one of the four strategies into your business in the next sixty days.
Exclusive Bonus: Go to MoneyPeopleDeal.com and download the Bonus E-Book Double Your Income with Sandwiches and Postcards. The password to access your Bonus is “insiderbonus.”
