Your Next Big Thing. Matthew Mockridge
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Start your bus on its journey and go pick up your team—your personal A-Team!
“Necessity is the mother of invention.” An old saying, but absolutely right! When your back is to the wall, you will find a way to get results. Inertia is always a danger to success, especially financial success. Don’t get stuck questioning things when the result doesn’t have to be perfect and there’s nothing at stake.
With my team, the most influential, instructive, intensive, and above all, the fastest period of growth was when we were just starting out and had very few resources. Our original office was a Starbucks café (because of the free Internet). For nights on end, we filled and labeled the first NEONSPLASH–Paint-Party® bottles in my cellar.
We drove hundreds of thousands of kilometers, from party to party. We slept in our cars and lived in the office. We set up, ran, and dismantled the shows, taught ourselves everything, and reinvested every dollar in the company. Our fire was ablaze, not just because we were motivated, but also because there was no other way.
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