I then turned these concepts and steps into something a salesperson would use on a day-to-day basis, and the results have been amazing. Over the past 20 years, thousands of salespeople have heard my PsychSelling strategies and have employed them successfully to increase their sales while enjoying themselves at the same time. Salespeople report things like: being more in control, being more relaxed, better able to get at the core questions and concerns of the client, feeling less pressure and stress, able to form better relationships, not feeling pressured or uncomfortable in front of a client--even an angry one--and many, many more. And it’s not just in their role as “sales person”; these individuals have reported that they’re forming better, deeper relationships in their personal lives as well.
I then turned these concepts and steps into something a salesperson would use on a day-to-day basis, and the results have been amazing. Over the past 20 years, thousands of salespeople have heard my PsychSelling strategies and have employed them successfully to increase their sales while enjoying themselves at the same time.
Q: Why do you think it impacts our personal lives as well?
Because when we improve how we question, listen, and care we form better relationships. People like to be heard. People want to talk. People want to be understood. Theodore Roosevelt said it years ago – “No one cares how much you know, until they know how much you care.” It’s deep in our DNA, and that applies to sales and all aspects of life.
Q: And you’re going to cover these topics in this book?
Yes. We’re going to explore every stage I just mentioned and give salespeople the most important strategies and techniques they can put to use immediately to begin improving their “game”; both professionally and personally.
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