has clearly benefited by taking some of the market share of main rival Qantas.
After having clearly identified, documented and communicated your business values, be sure to highlight, recognise and encourage behaviour which upholds and promotes the values. Make sure your business values are clear to employees so they can live up to them and emulate the best. If you show them the way and give them a chance, you will discover that they can be your greatest advocate.
Clearly identifying the vision, mission, and values for your business provides the necessary foundation upon which to build a successful organisation. In racing terms, they are like visualising the championship, knowing the rules, and defining the team philosophy. Only after these foundations have been laid is the competitive unit in a position to develop strategy and plans for achieving victory.
So how much of a visionary were you as a child? How much of this has been educated out of you and how much of it has actually survived layers and perhaps decades of management? Can you reach into your mind and put a spark into that “dreamer” that used to come up with ideas all the time? How hard can it be to get in touch with that creative child within us all? That dreamer may just put you well ahead of where you are aiming for, all because nobody told that child not to dare…
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