William Dean Howells: 27 Novels in One Volume (Illustrated). William Dean Howells
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"You must give the people what they want."
"Are you sure of that?"
"Yes, I am."
"Well, it's a beautiful dream," said Ricker, "nourished on a youth sublime. Why do not these lofty imaginings visit us later in life? You make me quite ashamed of my own ideal newspaper. Before you began to talk, I had been fancying that the vice of our journalism was its intense localism. I have doubted a good while whether a drunken Irishman who breaks his wife's head, or a child who falls into a tub of hot water, has really established a claim on the public interest. Why should I be told by telegraph how three negroes died on the gallows in North Carolina? Why should an accurate correspondent inform me of the elopement of a married man with his maid-servant in East Machias? Why should I sup on all the horrors of a railroad accident, and have the bleeding fragments hashed up for me at breakfast? Why should my newspaper give a succession of shocks to my nervous system, as I pass from column to column, and poultice me between shocks with the nastiness of a distant or local scandal? You reply, because I like spice. But I don't. I am sick of spice; and I believe that most of our readers are."
"Cater to them with milk-toast, then," said Bartley.
Ricker laughed with him, and they fell to upon their oysters.
When they parted, Bartley still found himself wakeful. He knew that he should not sleep if he went home, and he said to himself that he could not walk about all night. He turned into a gayly-lighted basement, and asked for something in the way of a nightcap.
The bar-keeper said there was nothing like a hot-scotch to make you sleep; and a small man with his hat on, who had been talking with the bar-keeper, and coming up to the counter occasionally to eat a bit of cracker or a bit of cheese out of the two bowls full of such fragments that stood at the end of the counter, said that this was so.
It was very cheerful in the bar-room, with the light glittering on the rows of decanters behind the bar-keeper, a large, stout, clean, pale man in his shirt-sleeves, after the manner of his kind; and Bartley made up his mind to stay there till he was drowsy, and to drink as many hot-scotches as were necessary to the result. He had his drink put on a little table and sat down to it easily, stirring it to cool it a little, and feeling its flattery in his brain from the first sip.
The man who was munching cheese and crackers wore a hat rather large for him, pulled down over his eyes. He now said that he did not care if he took a gin-sling, and the bar-keeper promptly set it before him on the counter, and saluted with "Good evening, Colonel," a large man who came in, carrying a small dog in his arms. Bartley recognized him as the manager of a variety combination playing at one of the theatres, and the manager recognized the little man with the gin-sling as Tommy. He did not return the bar-keeper's salutation, but he asked, as he sat down at a table, "What do I want for supper, Charley?"
The bar-keeper said, oracularly, as he leaned forward to wipe his counter with a napkin, "Fricassee chicken."
"Fricassee devil," returned the manager. "Get me a Welsh rabbit."
The bar-keeper, unperturbed by this rejection, called into the tube behind him, "One Welsh rabbit."
"I want some cold chicken for my dog," said the manager.
"One cold chicken," repeated the bar-keeper, in his tube.
"White meat," said the manager.
"White meat," repeated the bar-keeper.
"I went into the Parker House one night about midnight, and I saw four doctors there eating lobster salad, and devilled crab, and washing it down with champagne; and I made up my mind that the doctors needn't talk to me any more about what was wholesome. I was going in for what was good. And there aint anything better for supper than Welsh rabbit in this world."
As the manager addressed this philosophy to the company at large, no one commented upon it, which seemed quite the same to the manager, who hitched one elbow over the back of his chair, and caressed with the other hand the dog lying in his lap.
The little man in the large hat continued to walk up and down, leaving his gin-sling on the counter, and drinking it between his visits to the cracker and cheese.
"What's that new piece of yours, Colonel?" he asked, after a while. "I aint seen it yet."
"Legs, principally," sighed the manager. "That's what the public wants. I give the public what it wants. I don't pretend to be any better than the public. Nor any worse," he added, stroking his dog.
These ideas struck Bartley in their accordance with his own ideas of journalism, as he had propounded them to Ricker. He had drunk half of his hot-scotch.
"That's what I say," assented the little man. "All that a theatre has got to do is to keep even with the public."
"That's so, Tommy," said the manager of a school of morals, with wisdom that impressed more and more the manager of a great moral engine.
"The same principle runs through everything," observed Bartley, speaking for the first time.
The drink had stiffened his tongue somewhat, but it did not incommode his utterance; it rather gave dignity to it, and his head was singularly clear. He lifted his empty glass from the table, and, catching the bar-keeper's eye, said, "Do it again." The man brought it back full.
"It runs through the churches as well as the theatres. As long as the public wanted hell-fire, the ministers gave them hell-fire. But you couldn't get hell-fire—not the pure, old-fashioned brimstone article—out of a popular preacher now, for love or money."
The little man said, "I guess you've got about the size of it there"; and the manager laughed.
"It's just so with the newspapers, too," said Bartley. "Some newspapers used to stand out against publishing murders, and personal gossip, and divorce trials. There ain't a newspaper that pretends to keep anyways up with the times, now, that don't do it! The public want spice, and they will have it!"
"Well, sir," said the manager, "that's my way of looking at it. I say, if the public don't want Shakespeare, give 'em burlesque till they're sick of it. I believe in what Grant said: 'The quickest way to get rid of a bad law is to enforce it.'"
"That's so," said the little man, "every time." He added, to the bar-keeper, that he guessed he would have some brandy and soda, and Bartley found himself at the bottom of his second tumbler. He ordered it replenished.
The little man seemed to be getting further away. He said, from the distance to which he had withdrawn, "You want to go to bed with three nightcaps on, like an old-clothes man."
Bartley felt like resenting the freedom, but he was anxious to pour his ideas of journalism into the manager's sympathetic ear, and he began to talk, with an impression that it behooved him to talk fast. His brain was still very clear, but his tongue was getting stiffer. The manager now had his Welsh rabbit before him; but Bartley could not make out how it had got there, nor when. He was talking fast, and he knew, by the way everybody was listening, that he was talking well. Sometimes he left his table, glass in hand, and went and laid down the law to the manager, who smilingly assented to all he said. Once he heard a low growling at his feet, and, looking down, he saw the dog with his plate of cold chicken, that had also been conjured into the room somehow.
"Look out," said the manager, "he'll nip you in