Globalization. George Ritzer

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have circulated across the borders of a small number of nations, especially Japan, Taiwan, Cuba, the Dominican Republic and, of course, the US. However, it is not global because it has not flowed on a planetary basis to a large portion of the world.

      In contrast, football (soccer) would be much more clearly a global sport because it exists in virtually every area of the world. For example, over 200 of the world’s nations are members of a global organization, the Fédération Internationale de Football Association (FIFA). Another example of globalization in the realm of sports is the summer (and winter) Olympics sponsored by the International Olympic Committee (IOC) in which about the same number of nations participate (for more on this see Chapter 8).

      Like transnationalism, regionalism is more delimited than globalization but in a more intuitive manner. A region is a “limited number of states linked by a geographical relationship and by a degree of mutual interdependence” (Kacowicz 1998: 8). The linkages are typically reinforced by political and legal arrangements for mutual benefit (Holden 2016). One clear regional example is the European Union, which is connected via political ties (e.g. the European Parliament and Council), legal arrangements (carried out through the EU’s “Ordinary Legislative Procedure” and its resulting laws and regulations), economy (the EU Single, or Common, Market), and culture (e.g. a set of shared cultural and linguistic roots).

      As globalization skeptics, regionalists contend that much of what we refer today as globalization would be better described as regionalization, or even inter-regionalization. Regionalization refers to “the process of dividing or sub-dividing a given territorial area into smaller units called regions for administrative purposes” (Holden 2016: 57). As noted above, skeptics emphasizing a regional perspective don’t view MNC’s as truly global. They argue that most of the world’s largest firms have the vast majority of their operations in their home region. Consider the example of Wal-Mart. As one of the world’s largest MNCs, it is often referred to as a global company. However, the bulk of its operations are in North America (1.5 million of 2.2 million workers are in the US alone [Wal-Mart 2019]); its only European locations are in Great Britain; most of its international locations are in Mexico and Canada, which borders the US; and it has failed to enter many new markets, such as Germany.

      From the perspective of this book, the reality is that transnationalism, regionalization, and globalization are all present in the world today. Some phenomena can be considered transnational while others regional, and still others are truly global; the nuances are subtle but the distinction helps clarify the ubiquitous nature of globalization.

      We will offer in this section five different ways of thinking about what turns out to be a very complex issue – the origin of globalization.

      Nayan Chanda (2007: xiv) argues that “globalization stems, among other things, from a basic human urge to seek a better and more fulfilling life.” This leads him to trace “the initial globalization of the human species, [to] when in the late Ice Age, a tiny group of our ancestors walked out of Africa in search of better food and security. In fifty thousand years of wandering along ocean coasts and chasing game across Central Asia, they finally settled on all the continents.” Chanda’s view that globalization is hardwired into humans is not the one accepted here since we argue that we are now living in a distinctive global age.

      In an example of the third approach to the beginnings of globalization, Nederveen Pieterse (2012) sees eight great epochs, or “phases,” of globalization, that have occurred sequentially, each with its own point of origin:

      1 Eurasian Phase (starting 3000 bce). Agricultural and urban revolutions, migrations, increased trade, and ancient empires grew out of Eurasia.

      2 Afro-Eurasian Phase (starting 1000 bce). Commercial revolutions commenced in the Greco-Roman world, West Asia, and East Africa.

      3 Oriental Phase I (starting 500 ce). The world economy emerged alongside the caravan trade in the Middle East.

      4 Oriental Phase II (starting 1100). Improvements in productivity and technology emerged throughout East and South Asia, with increased urbanization and development of the Silk Routes.

      5 Multicentric Phase (starting 1500). Trade expanded across the Atlantic Ocean and into the Americas.

      6 Euro-Atlantic Phase (starting 1800). The Euro-Atlantic economy developed through industrialization and the colonial division of labor.

      7 20C Phase (starting 1950). MNCs and global value chains emerged throughout the US, Europe, and Japan, and the Cold War ended.

      8 21C Phase (starting 2000). A new geography of trade encompasses East Asia and emerging economies, with a global rebalancing of power and economic flows.

      From this, Nederveen Pieterse concludes that globalization is not unique to today’s world. However, his historical or phase-based view also rejects the cyclical view of globalization. Past epochs are not returning, at least in their earlier form, at some point in the future. Instead, globalization functions as growing connectivity, which develops and accelerates around various centers across time.

      Robertson (1990) offers a very different, and far more recent, set of epochs (or phases). He traces the beginnings of globalization to the early fifteenth century, but he does not see it really taking off until the late 1800s:

      1 Germinal Phase in Europe (early fifteenth to mid-eighteenth century). Important developments during this period were the sun-centered view of the universe, the beginnings of modern geography, and the spread of the Gregorian calendar.

      2 Incipient

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