39
Ucilia Wang, “Tesla's Elon Musk: On Creating a ‘Cool’ Battery System for Home Energy Storage,” Forbes.com, May 7, 2014, www.forbes.com/sites/uciliawang/2014/05/07/teslas-elon-musk-on-creating-a-cool-battery-system-with-a-beautiful-cover-for-home-energy-storage/.
40
Treacy and Wiersema,
41
Ibid., 84.
42
Ibid., 85.
43
Ibid., 84.
44
“Return to Spender,” Snopes.com, April 25, 2011, www.snopes.com/business/consumer/nordstrom.asp.
45
Treacy and Wiersema,
46
Katie Little, “McDonald's CEO Don Thompson Steps Aside, Stock Jumps,” CNBC.com, January 28, 2015, www.cnbc.com/id/102376552.
47
www.shakeshack.com/ (accessed May 14, 2015).
48
John Hagel and Marc Singer, “Unbundling the Corporation,”
49
Bartow Elmore, “How Coca-Cola Built a Sugary Empire, by Outsourcing as Much as Possible,” Fortune.com, November 25, 2014, fortune.com/2014/11/25/coca-cola-capitalism/.
50
AppleInsider Staff, “Selling 50 % of iPhones through Apple's Retail Stores Viewed as an Unrealistic, Lofty Goal,” AppleInsider.com, July 17, 2013, appleinsider.com/articles/13/07/17/selling-50-of-iphones-through-apples-retail-stores-viewed-as-an-unrealistic-lofty-goal.
51
Dan Primack, “Uber Reportedly Valued at $40 Billion by Investors,” Fortune.com, November 25, 2014, fortune.com/2014/11/25/uber-reportedly-valued-at-40-billion-by-investors/.
52
Alexander Osterwalder and Yves Pigneur,
53
Ibid, 57.
54
Michael Porter,
