Ditch. Dare. Do!. William Arruda

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Bolles, author

      What Color Is Your Parachute? 2013 A Practical Manual for Job-Hunters and Career-Changers 10 million copies sold; rewritten annually

      CONTENTS

       INTRODUCTION

       HOW TO USE THIS BOOK

       HOW TO FIT IT IN

       HOW STRONG IS YOUR BRAND?

       GLOSSARY

       KNOW

       What Makes You, YOU?

       QUICK QUIZ

       How Well Do You Know Yourself?

       1 BE A BRAND

       Promote Yourself!

       Build Your Company

       Attract Opportunity

       2 BE REAL

       Be YOU!

       Be Goal Oriented

       Be Passionate!

       3 BE INCOMPARABLE

       Be Extraordinary

       Be Memorable

       Be Loved

       4 BE GROUNDED

       Know and Live Your Values

       Have a Vision

       Have a Mission

       5 BE RELEVANT

       Be Open

       Be Competent

       Contribute a Unique Ingredient

       6 BE COURAGEOUS

       Be Fearless

       Fail Frequently

       Be Opinionated

       7 BE DELIBERATE

       Be Consistent

       Make Your Mark

       Remain Relevant

       8 BE WHOLE

       Rise to the Top

       Chill!

       Start Blending

       My KNOW Go-time Grid

       SHOW

       Tell It to Sell It!

       QUICK QUIZ

       How Do You Show Up?

       9 WHO ARE YOU TALKING TO?

       Inspire Your Team!

       Brand Within

       Be Seen

       10 WHAT’S YOUR MESSAGE?

       Be One of a Kind

       Make Them Care

       Say Hello to 3D STARS

       11 HOW DO YOU SAY IT?

       Make an Exciting Entrance

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