Knockout Networking for Financial Advisors and Other Sales Producers. Michael Goldberg
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6 Part 4: Special Topics CHAPTER 12: How to Handle Awkward Situations How Do I Introduce Myself? How Do I Introduce Others in a Conversation Without Being Rude? How Do I Introduce Others and Walk Away? What Should I Do If I Forget Someone's Name? How Do I Ask Someone for a Business Card? How Do I Take Notes on Someone's Business Card? How Do I Know When to End a Conversation? What If I've Done Something Embarrassing or Stupid? CHAPTER 13: Knockout LinkedIn Strategies Step 1: Define Your LinkedIn Marketing Goals Step 2: Pick Your Target Market on LinkedIn Step 3: Create the Right Messaging for Social Media Step 4: Tell Your Story to Engage People Step 5: Optimize Your LinkedIn Profile to Five Stars Step 6: Set Up the Right Networking Dashboards to Track LinkedIn Success Step 7: Post Something of Value Each Day on LinkedIn Step 8: Engage with Your First‐ and Second‐Degree LinkedIn Network Step 9: Reach Out Via Direct Message to Your LinkedIn Connections The Bottom Line CHAPTER 14: Generating More Referrals Reasons You're Not Getting Referrals Knockout Ways to Generate More Referrals CHAPTER 15: One‐on‐One Networking Meetings Best Practices Your PUNCH Card Important Points to Keep in Mind
7 Part 5: Developing and Implementing Your Networking System CHAPTER 16: The Four Phases of Networking Preparation Presentation Follow‐up Maintenance (OOSIOOM) CHAPTER 17: What Now? 90‐Day Goals Goals Objectives or Tasks Business and Networking Examples Daily Fight Plan (DFP) Final Round
10 Index
List of Illustrations
1 Chapter 3Figure 3.1 You will Connect with One‐Third of People You Network with.
2 Chapter 6Figure 6.1 Reducing the Fraction.
Guide
1 Cover
2 Table of Contents
Pages
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