to do so was a scaled‐up version of my old childhood talent for reading the waters. As an activist, this work needs to happen at two levels, simultaneously.
Many social currents are clearly visible at the surface—for instance, climate change. Preventing and mitigating the impacts of a warmer climate will dictate aspects of health funding and agricultural innovation for decades to come. The need to address climate change is obvious, critical, and—as enshrined in the 17 United Nations' SDGs for 2015 to 2030—already shaping the direction of global development.
Many other acute challenges facing society are also visible on the surface: growing inequality, homelessness, mass incarceration and its devastating effect on communities, pandemics emerging in countries without universal health coverage. The list goes on. Each of these is vital to address, and they appear throughout this book to illustrate its overall thesis.
But our primary focus is undercurrents, the powerful macrotrends that exist beneath the surface. Often, it is the immense size of these undercurrents that blinds us. These forces are so all‐encompassing that they form a backdrop to the everyday, such that we may overlook them as individual forces to be harnessed for good. Exactly how does one learn to identify which trends are broad and deep enough to shape the future, then marshal their strength for positive change? We'll discuss that in the coming pages. If my life is any example, you must be curious, able to tolerate risk, willing to trust your gut, and, perhaps most fundamentally, remain optimistic.
Reading the waters in front of us, and focusing on the major forces that will shape the next decades in human development, I believe the following five powerful undercurrents will be pivotal. My hope is that activists reading this book will use them to make a difference:
1 Pyramid to diamond. Our global economy is changing dramatically. Throughout the twentieth century, the world's economy was depicted as a pyramid, with wealthy countries at the apex and a vast base of the desperately poor. Now, as hundreds of thousands of people move into the middle class every day, that pyramid is morphing into a squat diamond. This means greater capacities for change across much of the developing world, and it will fundamentally alter the premise, approach, and tools we use as changemakers.
2 Communities are the customers. A shifting pyramid means we need to stop viewing developing countries as passive beneficiaries of aid. Instead, we must listen to, assist, and elevate struggling communities within each country—even those in middle‐ and high‐income countries. This change in focus means activists will work much more closely with local groups, responding to their demands for agency and self‐determination. It means thinking about our “customers” very differently.
3 Equity. Leveling the field for people of all genders, races and ethnicities, sexual orientations, and disabilities has been reignited as a promising frontier in development. How activists engage with different communities to ensure inclusion, diversity, and full participation will shape the agenda.
4 Digital disruption. New data tools and the digital revolution will accelerate social development across every sector, from health to agriculture, financial services, and education. These powerful new capabilities, properly harnessed, have the potential to supercharge well‐being for many more people. But they bring challenging questions around privacy, ethics, bias, and misinformation.
5 The surprisingly sexy middle. The key to improving millions of lives long‐term lies less in invention than scaling and adapting proven innovations—in other words, the all‐important journey between an inspired concept and its on‐the‐ground implementation. In many cases we have the tools and technology to make a difference, but they sit on laboratory shelves. What we need are more social activists focused on building out those ideas to connect with the daily lives of real communities.
We will explore these five concepts in detail, offering examples and suggesting how they might further the work of practical activists everywhere. My hope is that they also stimulate the vision of a new generation.
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