Lindstrom, #1 Branding expert in the world
Garry Ridge, Chairman and CEO of WD‐40 Company
David Katz, founder and CEO of Plastic Bank
Stuart Crainer, co‐founder, Thinkers50
John Spence, one of the top 100 business thought leaders in the world and business advisor to companies worldwide
Feyzi Fatehi, CEO of Corent Tech, Inc.
Olga Uskova, President and founder of Cognitive Technologies Group
Mark Thompson, world's #1 CEO Coach, 30 Global Gurus and a Venture Investor
Asheesh Advani, President and CEO of Junior Achievement (JA) Worldwide
Adam Witty, founder and CEO of Advantage Media/ForbesBooks
H.E. Ms. Sania A. Ansari, Chairperson at Ansari Group Ltd and Chairperson at United Refugee Green Council Canada
Thomas Kolditz, PhD, Executive Director, Doerr Institute for New Leaders at Rice University, Brigadier General (Retired)
Prof. Amit Kapoor, Chairman of Institute for Competitiveness, India
Alex Goryachev, Managing Director at Cisco Innovation Centers, Wall Street Journal bestselling author of Fearless Innovation
Noel Ferguson, founder and Executive Chairman of Institute of One World Leadership (IOWL)
Prof. Nabhit Kapur, Psy.D, founder of PeacefulMind Foundation
Raphael Louis, Leader and President of the National Coalition Party of Canada (NCPC)
Dr. Babalola Omoniyi, founder and Executive Director of Pan African Leadership and Entrepreneurship Development Centre (PALEDEC)
These people are simply exceptional, and I will introduce them and their stories in the pages of this book. They enthusiastically shared their personal stories, painstaking experience, invaluable lessons and practical recommendations.
In Search of the Golden Ratio
It might seem like it is enough to find the answers to these questions by gleaning the best that these visionaries have to offer and synthesising them in to a whole. Still, my pragmatic entrepreneurial mind said – no, what else can I offer?
Vision holds the secret code to a positive and prosperous future. But how can we break this code?
The golden ratio or the divine proportion as a term was coined by Luca Pacioli in his book De Divina Proportione (The Divine Proportion), published in 1509. This book was illustrated by Leonardo Da Vinci with three‐dimensional geometric solids and templates for script letters in calligraphy, and this is why the idea of the golden ratio is often attributed to him. Da Vinci's masterpieces The Last Supper, La Jaconde (Mona Lisa) and The Vitruvian Man made use of the golden ratio.
The golden ratio describes the beauty sensed in the harmony and proportion in different spheres such as art, nature, math, design and the human body. We subconsciously prefer and admire objects and shapes that properly use the golden ratio.
Luca Pacioli defined his approach as ‘a work necessary for all clear‐sighted and inquiring human minds, in which everyone who loves to study philosophy, perspective, painting, sculpture, architecture, music and other mathematical disciplines will find a very delicate, subtle and admirable teaching and will delight in diverse questions touching on a very secret science’ (Meisner, G.B. 2018).
This book attempts to find the golden ratio of vision and unlock this secret knowledge.
How to Read This Book
Using the analogy of the butterfly effect that describes how small things can have a dramatic impact on complex systems, we can look at vision as a beautiful butterfly that causes enormous changes in the world. It is born somewhere inside of a visionary's mind and soul, and the visionary decides to give it wings of a certain shape and colour. Then this beauty learns how to spread those wings and fly, creating a new reality and changing the world. As Neil Gaiman and Terry Pratchett wrote in Good Omens (2011), ‘a butterfly flaps its wings in the Amazonian jungle, and subsequently a storm ravages half of Europe’.
I structured the discussion of vision using the same principle as it reflects the four natural stages of a vision's development. Part One: Creation discusses why vision is important, how it comes about and what is needed to create it. Part Two: Making Vision Strong sheds light on the core criteria, elements and characteristics of a vivid vision and highlights how leaders should prepare themselves for reaching new heights. Part Three: Execution dives into how to make vision a reality and turn it into a practical business tool. Part Four: Visionary You looks into how visionaries think and offers recommendations for everyday use.
Let's Break Ground
We are brought into this world as creators, and whether we fulfil our purpose or not entirely depends on our ability to craft a vision and inspire others to share in it. Vision is the core property of those who are shaping the future today, and we can't ignore it without ignoring future prospects – whether business or personal.
I invite you to join me on this journey in search of the golden ratio of vision, regardless of whether you are a mature leader or someone at the first stages of your growth. The reward will be not just a well‐crafted vision, but the ability to lead others in making that vision a reality.
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