The Vision Code. Oleg Konovalov

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Heimann, CEO, Nicole Heimann & Partners AG, author of How to Develop the Authentic Leader in You, Marshall Goldsmith Thinkers 50 ‘Leading Global Coach' Award

      ‘In The Vision Code, Oleg Konovalov masterfully shares how the best leaders and highest performing companies have clear and compelling visions that guide them personally as well as their organisations. He brings the concept of vision from the abstract to the tangible and actionable and shares the keys to developing a vision that is both grounded and serves as a compelling North Star'.

      Robert Glazer, WSJ bestselling author of Elevate, Friday Forward and Performance Partnerships

      ‘If you think you have vision and clarity of purpose in your business, this book will shatter that notion. Dr. Oleg Konovalov, in his new book, The Vision Code, will change the way you see things as a leader. Dr. Konovalov helps us break the secret code to a positive and prosperous future by showing us how to create a strong vision that inspires and how to execute on that vision as a leader. This book is an absolute must‐read!'

      Rhett Power, Forbes columnist, co‐founder at Courageous Leadership

      ‘In these unprecedented times, having a clear and strong vision is more important than ever before. We have a chance to recalibrate the way we live and work and make this world a better place. Envisioning the future we want to create is an important part of this process. This book provides a unique and practical approach to developing and implementing a vision and turning it into reality. I warmly welcome this long‐anticipated book'.

      Prof. Vlatka Hlupic, one of the most influential HR thinkers, author of The Management Shift and Humane Capital

      Dr. Terry Jackson, thought leader, MG100 Coach, author of Transformational Thinking

      ‘In The Vision Code, Dr. Oleg Konovalov masterfully guides us into creating our vision. This book is informative, authentic and inspirational. It is a must‐read. I encourage all to read it and learn from it'.

      Dr. Abraham Khoureis, PhD, author and host of Leadership & Politics Show with Dr. Abraham

      How to Create and Execute a Compelling Vision for Your Business

      Oleg Konovalov

      This edition first published 2021

      © 2021 by Oleg Konovalov

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       Library of Congress Cataloging‐in‐Publication Data is available:

      ISBN 9781119775911 (hardback)

      ISBN 9781119775935 (ePDF)

      ISBN 9781119775928 (ePub)

      Cover Design: Wiley

      Cover Image: © GeorgePeters/Getty Images

      Over the past four decades, I have made a living coaching and educating leaders globally. In doing so, I've come to be the #1 Leadership thinker and #1 Executive Coach in the world. I do this because I have a purpose. I help others become what and who they can be. I help successful people become more successful, and this requires a convincing vision that will resonate with people.

      Life does not matter without a purpose. Are you making progress, are you achieving something, are you happy, are you in a good relationship, are you doing what you love doing?

      In the world of business, people tend to think that purpose is about money. Here's the dirty secret, money doesn't matter that much. It is a by‐product of what you do, a tool to allow you to do more. The truth is, if you have enough money for a moderate lifestyle, money does not matter much. Once basic needs are fulfilled, money is superfluous.

      So, what is purpose then? What is it that will reveal meaning in your life? In purely practical terms, it is helping others in some way. And to help others, you need a vision on how to do that.

      If you have no vision, why are you here? If all you are doing is eating, breathing and going about daily tasks, you already know that is a life devoid of purpose.

      You picked up this book because you know you are missing something. You are missing the thing that will make your life and business meaningful.

      This feeling is shared by many, perhaps especially by leaders. Modern leadership depends on vision and direction. If we are getting better with a direction, many still struggle with vision, thinking it unnecessary or that it is beyond them.

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