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Table of Contents
1 Cover
6 PART I: Perspectives on the Field of Health Communication 1 The Basics of Health Communication Theory What is Health Communication? What are Health and Health Care Delivery? What is Theory? What is Health Communication Theory? Why Do We Need Health Communication Theory? Traditions of Health Communication Theory Generative Tensions in Health Communication Preview of the Book Ethics Conclusion References 2 Segmenting Priority Audiences Employing Individual Difference Variables to Improve Health Promotion Efforts Involvement Health Literacy Locus of Control Reactance proneness Self‐monitoring Sensation Seeking Conclusion References 3 When Theory and Method Intertwine Philosophical Foundations Grounded Theory Narrative Theorizing Autoethnography Rhetoric of Health and Medicine Conclusion Acknowledgment References
7 PART II: Perspectives on Dyads and Groups 4 Interpersonal Health Communication Theories Communication Accommodation Theory and Health Communication Privacy Management Theory Theory of Negotiated Morality Some Comparisons and Contrasts References 5 Families Interacting in the Healthcare Context Double ABCX Model of Family Stress and Coping Olson’s Circumplex Model of Marital and Family Systems Inconsistent Nurturing as Control Affection Exchange Theory Summary References 6 Theoretical Frameworks of Provider–Patient Interaction Proto‐Theory in Studies of Provider–Patient Communication The Ideal of Patient‐Centered Communication The Heritage of Antiquity Relational Models Social and Public Conduct Conclusion References
8 PART III: Perspectives on Influence Processes 7 Information‐Processing and Cognitive Theories Information Processing Beliefs and Health Behaviors Health Risk Information Seeking Conclusion References 8 Theories of Affective Impact General Psychological Discomfort Fear‐Based Theories of Influence Action Tendency Emotions General Theories of Emotional Influence Conclusion References 9 Theories of Behavior
