О Вашем бизнесе не пишут деловые СМИ? – 25 веских причин. Библиотечка босса и пиарщика. Алексей Гриценко

Чтение книги онлайн.

Читать онлайн книгу О Вашем бизнесе не пишут деловые СМИ? – 25 веских причин. Библиотечка босса и пиарщика - Алексей Гриценко страница 7

О Вашем бизнесе не пишут деловые СМИ? – 25 веских причин. Библиотечка босса и пиарщика - Алексей Гриценко

Скачать книгу

относятся многие деловые и отраслевые СМИ; для «массовых» СМИ важен тираж, ажиотаж, скандал; они охотно используют слухи, готовы работать с недостоверной информацией – лишь бы она обсуждалась – и т. д.

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

Скачать книгу