The Wiley Blackwell Companion to Medical Sociology. Группа авторов

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Waldby, is the Human Genome Project (HGP) in that both projects are means by which the body comes to form a database, an archive and so a source of bioinformation. The digitization of bodies however further complicates the dualism between virtual and real bodies presumed in the work of Frank and Waldby. The infiltration of the bodies of the relatively mobile and relatively wealthy by smart, wearable biosensor technologies creates further scope for biovalue and commodification of bodies as evidenced through on-line platforms that harvest biodata, such as 23andMe and other genetic testing organizations (Saukko 2018).

      Historically, perhaps one of the most profound impacts of the production of images is in relation to pregnancy. Barbera Duden (1993) argues that the use of technologies which enable the fetus to be visually represented has contributed to the transformation of an unborn fetus into a life. The imagining of the unborn has meant that the fetus has become an emblem, a “billboard image.” Her study addresses the following puzzles: How did the female peritoneum acquire transparency? What set of circumstances made the skinning of women acceptable and inspired public concern for what happens in her innards? And pertinently: how was it possible to mobilize so many women as uncomplaining agents of this skinning and as willing? (Duden 1993: 7). In an amazingly short space of time, “the scan” became a routine and ubiquitous experience for most pregnant women in many Western societies. This prompts tensions between the way the body is experienced or lived and the way the body is observed and described by “medical experts” (Dumit 2010). This tension is explored empirically by Lie and her colleagues (2019) in their study of parents’ experiences of an in-utero MRI (iuMRI) device that has been developed to increase accuracy of diagnosis of foetal brain abnormalities, it is not therefore used routinely but accessed in addition to ultrasound anomaly scanning. From their analysis of the parents experiences they conclude that while, the “‘medical’ gaze may work to separate the foetal body from its social identity” by contrast “the ‘parental’ gaze often does the opposite, reconstructing or reinforcing foetal and parental identities” (p. 376). Thus the lived experiential, embodied view of the body is retained even in instances where it becomes reduced to representation in a digitized form.

      SOCIOLOGY OF EMBODIMENT

      Phenomenology: The “Lived Body”

      The phenomenological perspective focuses on the “lived body” and the idea that consciousness is invariably embedded within the body. The human being is an embodied social agent. The work of Merleau-Ponty, in particular his text The Phenomenology of Perception has been revisited, and it is regarded by many as critical to our appreciation of embodiment (Crossley 1995, 2006; Csordas 1994). Essentially, he argued that all human perception is embodied; we cannot perceive anything, and our senses cannot function independently of our bodies. This does not imply that they are somehow glued together, as the Cartesian notion of the body might suggest, but rather there is something of an oscillation between the two. This idea forms the basis of the notion of “embodiment.” As Merleau-Ponty (1962) writes:

      Men [sic] taken as a concrete being is not a psyche joined to an organism, but movement to and fro of existence which at one time allows itself to take corporeal form and at others moves toward personal acts … It is never a question of the incomprehensive meeting of two casualties, nor of a collision between the order of causes and that of ends. But by an imperceptible twist an organic process issues into human behaviour, an instinctive act changes direction and becomes a sentiment, or conversely a human act becomes torpid and is continued absent-mindedly in the form of a reflex. (Merleau-Ponty 1962: 88, cited by Turner 1992: 56)

      Thus, while the notion that embodied consciousness is central here, it is also highlighted that we are not always conscious or aware of our bodily actions. We do not routinely tell our body to put one leg in front of the other if we want to walk, or to breathe in through our nose if we want to smell a rose. The body in this sense is “taken for granted,” or as Leder puts it, the body is “absent.” Whilst in one sense the body is the most abiding and inescapable presence in our lives, it is also characterized by its absence. That is, one’s own body is rarely the thematic object of experience … the body, as a ground of experience … tends to recede from direct experience (Leder 1990: 1).

      Within this perspective, the lived body is presumed to both construct and be constructed by, and within, the lifeworld. The lived body is an intentional entity which gives rise to this world. As Leder (1992: 25) writes elsewhere:

      We can see therefore that it is analytically possible to make a distinction between having a body, doing a body, and being a body. Turner (1992) and others have found the German distinction between Leib and Körper to be instructive here. The former refers to the experiential, animated, or living body (the body-for-itself), the latter refers to the objective, instrumental, exterior body (the body-in-itself).

      This approach highlights that the concept of the “lived body” and the notion of “embodiment” remind us that the self and the body are not separate and that experience is invariably, whether consciously or not, embodied. As Csordas (1994: 10) has argued, the body is the “existential ground of culture and self,” and therefore he prefers the notion of “embodiment” to “the body,” as the former implies something more than a material entity. It is rather a “methodological field defined by perceptual experience and mode of presence and engagement in the world.” This idea that the self is embodied is also taken up by Giddens (1991: 56–57), who also emphasizes the notion of day-to-day praxis. The body is not an external entity but is experienced in practical ways when coping with external events and situations.

      How we handle our bodies in social situations is crucial to our self and identity and has been extensively studied by Goffman, symbolic interactionists, and ethnomethodologists (Heritage 1984). Indeed, the study of the management of bodies in everyday life and how this serves to structure the self and social relations has a long and important history within sociology. It highlights the preciousness of the body as well as the remarkable ability of humans to sustain bodily control through everyday situations.

      Marrying the work of theorists such as Foucault and Giddens with the insights of the early interactionists, Nick Crossley (2006) has developed the particularly useful concept of “reflexive embodiment.” Premised on Cooley’s (1902) notion of the “looking glass self” and Mead’s (1967) suggestion that we care about, and are influenced by, how we think other people see us, Crossley’s thesis is that humans are not merely subjects of regulation but are active agents whose thoughts, actions, and intentions are embedded within social networks. Embodied agents have the capacity to reflect upon

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