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106. How do you gather the stories?
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107. Has the Return on brand work been fairly and/or equitably divided and delegated among team members who are qualified and capable to perform the work? Has everyone contributed?
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108. When is the estimated completion date?
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109. Is special Return on brand user knowledge required?
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110. Do the problem and goal statements meet the SMART criteria (specific, measurable, attainable, relevant, and time-bound)?
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111. How can the value of Return on brand be defined?
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112. What is the scope of the Return on brand effort?
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113. Have specific policy objectives been defined?
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114. What is the scope of Return on brand?
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115. How do you hand over Return on brand context?
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116. Is data collected and displayed to better understand customer(s) critical needs and requirements.
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117. How have you defined all Return on brand requirements first?
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118. Has everyone on the team, including the team leaders, been properly trained?
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119. How does the Return on brand manager ensure against scope creep?
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120. How do you build the right business case?
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121. What is the context?
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122. What are the tasks and definitions?
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123. How is the team tracking and documenting its work?
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124. Is it clearly defined in and to your organization what you do?
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125. How would you define the culture at your organization, how susceptible is it to Return on brand changes?
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126. Is the work to date meeting requirements?
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127. Is the team adequately staffed with the desired cross-functionality? If not, what additional resources are available to the team?
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128. Is Return on brand required?
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129. Do you have a Return on brand success story or case study ready to tell and share?
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130. Do you all define Return on brand in the same way?
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131. Is the improvement team aware of the different versions of a process: what they think it is vs. what it actually is vs. what it should be vs. what it could be?
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132. What is in the scope and what is not in scope?
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133. Are audit criteria, scope, frequency and methods defined?
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134. What customer feedback methods were used to solicit their input?
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135. Is there a completed SIPOC representation, describing the Suppliers, Inputs, Process, Outputs, and Customers?
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136. How do you gather Return on brand requirements?
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137. How do you gather requirements?
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138. What is in scope?
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139. Has a high-level ‘as is’ process map been completed, verified and validated?
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Add up total points for this section: _____ = Total points for this section
Divided by: ______ (number of statements answered) = ______ Average score for this section
Transfer your score to the Return on brand Index at the beginning of the Self-Assessment.
CRITERION #3: MEASURE:
INTENT: Gather the correct data. Measure the current performance and evolution of the situation.
In my belief, the answer to this question is clearly defined:
5 Strongly Agree
4 Agree
3 Neutral
2 Disagree
1 Strongly Disagree
1. Are missed Return on brand opportunities costing your organization money?
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2. How will you measure success?
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3. What are the operational costs after Return on brand deployment?
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4. How do you verify performance?
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5. What causes
