Exercises
CHAPTER SEVEN: FUNDRAISING IN CHALLENGING TIMES: CRISIS, SURVIVAL, AND TRANSFORMATION
Fundraising Is Never Far from a Crisis
Leadership Habits in Crisis Fundraising: Purpose, Power, and Perspective
The Demand for Perspective: The Mindful Work of Fundraising
Conclusion
Discussion Questions
Application Exercises
CHAPTER EIGHT: FUNDRAISING ACROSS NONPROFIT SUBSECTORS
Religion
Education
Human Services
Foundations
Public‐Society Benefit
Health
International Affairs
Arts, Culture, and Humanities
Environment and Animals
Conclusion
Discussion Questions
Application Exercises
CHAPTER NINE: GLOBAL PHILANTHROPY AND CROSS‐CULTURAL FUNDRAISING
Global Perspectives on Philanthropy
Global Development of Fundraising
Cultural Influences and Fundraising in the United States
Implementing Fundraising Principles across Cultures
Conclusion
Discussion Questions
Application Exercises
CHAPTER TEN: FUNDRAISING FOR ADVOCACY AND SOCIAL CHANGE
Amplifying Social Movements
Fundraising Trends during COVID‐19 and the Racial Justice Movement
Fundraising Resulting from Advocacy for Social Change
Conclusion
Discussion Questions
Application Exercises
12 PART THREE: AN ORGANIZATIONAL FOUNDATION FOR FUNDRAISING CHAPTER ELEVEN: PREPARING THE ORGANIZATION FOR FUNDRAISING Capable Human Resources Comprehensive Planning A Commitment to Evaluation Fundraising Operational Requirements Connecting with the External Environment Conclusion Discussion Questions Application Exercise CHAPTER TWELVE: BUILDING A COMPREHENSIVE FUNDRAISING PROGRAM Development Planning and Communications The Fundraising Cycle The Four‐Legged Stool of Fundraising Donor Pyramid of Fundraising Strategies Conclusion Discussion Questions Application Exercises CHAPTER THIRTEEN: ARTICULATING A CASE FOR SUPPORT Defining Case for Support and Case Statement Preparing the Case for Support Key Information Components of a Case for Support Case Statements Tailored to the Audience and Supporting the Mission Conclusion Discussion Questions Application Exercises CHAPTER FOURTEEN: IDENTIFYING AND QUALIFYING POTENTIAL DONORS Introduction The Rosso Constituency Model The LAI Principle Qualifying Donors LIA, the Other Principle Prospective Donor Research Ethical Considerations Conclusion Discussion Questions Application Exercises CHAPTER FIFTEEN: BUDGETING AND EVALUATION IN FUNDRAISING Constructing the Fundraising Budget Creating the Fundraising Budget
